In this article, we take a look at a popular fruit juice offered by a leading MLM company, Tahitian Noni International. This company, which was started in 1996, markets noni fruit juice through network marketing. Since this company has been one of the most popular over the last several years we’ll assume that it has a reasonable compensation plan and focus this review on the benefits of the noni products.
Tatitian or Hawaiian Noni is also known as Indian Mulberry, Morinada, Hog Apple, Meng Koedoe, Mora De La India, Ruibarbarbo Caribe or Wild Pine. We’re most interested in proven health benefits or warnings and any research that may be available from third-party agencies, e.g., those having no financial interests associated with the product. Even with all the marketing and media hype, noni fruit juice has not been studied adequately in order to be able to make a scientific case for noni benefits. A 2006 study by Tahitian Noni International indicated that using noni may lower blood cholesterol levels, but medical experts have expressed skepticism. In 2005, two scientific publications described incidents of acute hepatitis caused by ingesting noni.
This was, however, followed by a publication proving that noni juice 1) was not toxic to the liver even when consumed in high doses, and 2) contained low quantities of anthraquinones which are potentially toxic to the liver. Tahitian Noni International promotes the fact that the product is listed in the Physician’s Desk Reference (PDR). The publication it is included in is specifically for non-prescription drugs and dietary supplements vs. the one for presciption drugs. By way of contrast, certain supplements manufacturing companies, although only one direct sales company, have products listed in the more authoritative prescription drug PDR. This is because of the more extensive scientific evidence from studies and manufacturing quality of the companies listed in the more prestigious edition. In a 2006 study, Brunswick Labs analyzed the anti-oxidant properties of juice products available from several mlm companies In their analysis, Brunswick used the Oxygen Radical Absorbance Capacity (ORAC) score which is a commonly used measure of the antioxidant strength of foods and other chemical substances. Here are the test results indicating ORAC per serving for some of the most popular juice products: Xango – one fl oz. – ORAC 783 Mona Vie – one fl oz. – ORAC 660 g3 – two fl. oz – ORAC 922 Tahitian Noni – one fl. oz ORAC 340 Do we think Tahitian Noni fruit juice is beneficial? We consider this an individual choice.
Many testimonials from improved energy to healing of injured bones, muscle and tissue can be found. Will noni fruit juice cure all your ailments? Probably not, but since every individual reacts differently to specific products, it could possibly deliver a positive result despite the lack of solid science behind these products.